The North Coast Plug-In Electric Vehicle (PEV) Readiness Plan Implementation Phase 2 carried out core elements of the North Coast Plug-In Electric Vehicle Readiness Plan in Humboldt, Del Norte, and Trinity Counties. Key tasks were to campaign for zero-emission vehicle awareness, engage with the County-Wide 2040 Climate Action Plan, develop a group buy program plan, consult for fleets and public officials, consult for fuel station site hosts, form and lead a Zero-Emission Vehicle Enthusiast Group, update the current Electric Vehicle Charger Selection Guide, and educate dealers about zero-emission vehicles.
The Redwood Coast Energy Authority project team successfully executed these key tasks. The team communicated the benefits of plug-in electric vehicles to a wide audience through a variety of outreach methods. Substantial contributions to the Humboldt County 2040 Climate Action Plan were made across a series of sectors, including low-carbon transportation. The project team conducted fleet analyses for a variety of stakeholders that were not previously engaged in Redwood Coast Energy Authorities’ transportation program. The Redwood Coast Energy Authority provided technical assistance and shared best practices with local and state-wide entities on topics including Low Carbon Fuel Standard credits, electric vehicle charging station Americans with Disabilities Act code challenges and approaches, infrastructure siting, and more. Local entities showed increased interest in electric vehicle charging stations, and the Redwood Coast Energy Authority met with numerous potential stakeholders to summarize funding resources and conduct site walks. The team also formed and strengthened relationships with regional dealers through a dealer education seminar and dealership toolkits, an important step toward establishing and expanding the local zero-emission vehicle market.